by Zoe M. McCarthy | Mar 19, 2015 | Writing
“People are in such a hurry to launch their product or business that they seldom look at marketing from a bird’s eye view and they don’t create a systematic plan.” —Dave Ramsey I’ve pursued many of these marketing activities for Calculated Risk. Decide which you have...
by Zoe M. McCarthy | Feb 12, 2015 | Writing
“One fails forward toward success.” — Charles F. Kettering I share the story of my meet-the-author library event for one purpose: Don’t bemoan the poor response to your author event; look for the hidden successes. Click to tweet. Act 1 – The Setup I called a...
by Zoe M. McCarthy | Feb 20, 2014 | Writing
When Christine Lindsay said she was willing to write a how-to post for making book trailers, I jumped on her offer. The trailer to her first novel, Shadowed in Silk intrigued me so much that I bought the book. Her new release is Londonderry Dreaming. Enjoy her...
RSS - Posts