by Zoe M. McCarthy | Nov 24, 2016 | Writing
Before you write your discussion questions that appear at the end of your book, keep in mind the viewpoints of book clubs and of authors/publishers. Book Club Viewpoint Book clubs care about the following elements for discussion: Readers’ expectations...
by Zoe M. McCarthy | Feb 26, 2015 | Writing
“Your big opportunity may be right where you are now.” —Napoleon Hill Many of us authors dread marketing our books. It’s difficult, time-consuming, and often we’re unsure it works. The least we can do is open our weary marketing eyes and grab the promotional...
by Zoe M. McCarthy | Feb 12, 2015 | Writing
“One fails forward toward success.” — Charles F. Kettering I share the story of my meet-the-author library event for one purpose: Don’t bemoan the poor response to your author event; look for the hidden successes. Click to tweet. Act 1 – The Setup I called a...
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